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Global Field Excellence.

Brand Development

A few words
about this project

The GFE branding was designed to assist a major pharmaceutical company in its global training efforts with senior level executives. This identity system had to appeal to all countries and succinctly indicate its 5 business unit efforts in one showing. Thus, the multiple facets of coloration was designed encapsulated with a teal blue indicative of the waters that tie the different continents together as one.

Results of our work
375 hours of working time

Project Details

Client: Major Pharmaceutical Client

Date: 2014 - 2016

BACKGROUND

The identity development took a period of 3 months to sketch, draft and fine-tune with our client and still improving. The campaign includes a suite of items to assist their business toolkit ranging from an interactive ebook, to customize presentation slidedecks, to informational infographics. This particular job gave way to a multitude of excting applications to keep their users informed, inspired and learning.

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